Apple introduces AirPods 4 and a hearing health experience with AirPods Pro 2
Apple announced an industry-defining design for AirPods 4, five new AirPods Max colors, and a hearing health experience with AirPods Pro 2.

AirPods 4 Unveil an Industry-Defining Design
AirPods 4 Bring ANC to an Open-Ear Fit
AirPods Max Get Five New Colors
AirPods Pro 2 Introduce the World’s First All-in-One Hearing Health Experience
Prevention
Awareness
Assistance
Better for the Environment
- Customers can now pre-order AirPods 4 for $129 (U.S.) from apple.com/store and in the Apple Store app in the U.S. and more than 58 other countries and regions, with availability beginning Friday, September 20.
- Customers can now pre-order AirPods 4 with Active Noise Cancellation for $179 (U.S.) from apple.com/store and in the Apple Store app in the U.S. and more than 58 other countries and regions, with availability beginning Friday, September 20.
- New hearing health features will be available this fall for AirPods Pro 2 customers in a free software update when paired with iPhone or iPad running iOS 18 or iPadOS 18.
- AirPods Pro 2 are available for $249 (U.S.) from apple.com/store and in the Apple Store app today.
- Customers can now pre-order AirPods Max with USB-C charging for $549 (U.S.) from apple.com/store and in the Apple Store app in the U.S. and more than 60 other countries and regions, with availability beginning Friday, September 20.
- New subscribers can get Apple Music free for three months with the purchase of any AirPods, AirPods Pro, or AirPods Max. See apple.com/promo for details.
- For full feature functionality, use AirPods 4, AirPods Pro 2, and AirPods Max paired with an Apple device running the latest operating system software.
- AppleCare+ for Headphones provides unparalleled service and support. This includes unlimited incidents of accidental damage, battery service coverage, and priority support from the people who know AirPods best.
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