2024 Begins With Decreased CPU & GPU Shipments, AMD Faces Double-Digit Decline

2024 started in a slightly negative mood for both the CPU & GPU market which could be attributed to seasonality, reports Jon Peddie Research.

The latest report comes from Jon Peddie Research who has outlined the Q1 2024 statistics for the PC market, covering both CPUs & GPUs. The analyst firm reports that during Q1 2024, the PC GPU market reached 70 million units while the PC CPU shipments were up 33% versus the previous year. Both CPU and GPU segments were up from the last year but if compared to the previous quarter, we can notice a decline.

The overall decline for PC GPU shipments versus the previous quarter is reported at -9.9%. If we dive into the performance of each vendor, then we can note that NVIDIA declined by -7.7%, Intel declined by -9.6% and AMD saw the biggest decline of -13.6% in the graphics segment.

That led to AMD's overall market share declining by -0.7% while Intel and NVIDIA managed to increase their market share by 0.3% & 0.4%, respectively. These aren't huge gains or losses for anyone but it looks like AMD could be in a tough spot considering that they have already outlined a negative trend for their graphics business throughout the majority of 2024. Other highlights of the report include:

Looking at the PC CPU market, it is reported that Notebook CPUs constitute 73% of the total shipments in Q1 2024 with desktop CPUs amounting to 27%. The vast majority of consumers may have already been through the upgrade cycle which is usually the 2nd half of the year. AMD and Intel are also on the verge of introducing their new chips which should reignite the demand and shipments in the desktop segment.

AI PCs also seem to be the latest trend with all major chipmakers and OEMs backing up the new ecosystem with a range of new products & key announcements which are expected to happen throughout 2024 so expect more updates on the CPU side of things.

Meanwhile, NVIDIA and AMD are likely to offer newer graphics architectures for client PC platforms in the second half of this year too which should help the discrete graphics segment which was down -12.4% from last quarter & below the 10-year average of -11%.